You love your blonde or silver tresses, but sometimes the color fades or looks brassy. artnaturals Purple Line is specifically formulated to naturally protect, balance, and tone bleached, blonde, silver, and color-treated hair.

Start off by guarding golden locks and silver shades from dull, brassy tones with the specially formulated Purple Shampoo, which utilizes softening coconut oil and powerful purple pigments to rejuvenate and restore color, balance, and tone to color-treated hair, resulting in a fresh from the salon radiant shine.

Follow with our deeply nourishing Purple Conditioner, formulated to boost blonde tones and soften silver strands without a trip to the salon. This richly hydrating and emollient coconut oil-infused conditioner uses the power of purple pigments to tone down brassy yellows that dull your hair, resulting in a shiny, balanced, and bright tone.