What makes our products unique?
We use our own authentic South African family recipes & unique drying process. Our products are crafted with pasture raised, grass fed beef & contains nothing artificial, no chemicals, and no sugar.
How did we get our start?
AYOBA was founded in our parents' kitchen a couple of years after we moved to the USA from South Africa. What started off as a Saturday morning hobby between a father and his sons, slowly marinated into AYOBA.
What does AYOBA mean?
AYOBA is a term used to express agreement and approval. If you like something, you say: "That's Ayoba!"