YOUR IDEAL DAILY MORNING AND NIGHT BAKUCHIOL ROUTINE: STEP 1 - Bakuchiol Cleanser & Toner, STEP 2 - Bakuchiol Face Serum, STEP 3 - Bakuchiol Eye Cream, STEP 4 - Bakuchiol Moisturizer Cream. STEP 2 - BAKUCHIOL FACE SERUM: We created a unique face serum formula with a perfect balance of 5 simple plant-based ingredients: Bakuchiol, Squalane, Rose Hip Oil, Vitamin C, and Vitamin E. These ingredients hydrate and moisturize your skin and creates a protective barrier. Dispense 2 - 3 drops onto palms and gently massage in a circular motion using fingertips.NO HARMFUL INGREDIENTS: NO parabens, NO sodium lauryl sulfate (SLS), NO phthalates, NO mineral oils, NO silicones, NO sodium benzoate, NO alcohol, NO triclosan, NO fragrance, NO phenoxyethanol, NO benzyl alcohol, NO polyethylene glycol, NO oxybenzone. Made in California, USA at our 100% Solar Powered facility. PERFECT FOR YOUR DAILY ROUTINE: Our Bakuchiol based products are ideal for a great day and night routine. IDEAL DAILY AM & PM BAKUCHIOL ROUTINE: Our complex formulas were designed together for a complete daily routine AM & PM. STEP 1) Cleanser & Toner, STEP 2) Face Serum, STEP 3) Eye Cream, STEP 4) Moisturizer. Allow 3 - 5 minutes to apply makeup. Repeat AM & PM. BAKUCHIOL RETINOL ALTERNATIVE: Bakuchiol (pronounced buh - KOO - chee - all) is derived from seeds of Babchi plant. Our Bakuchiol is a naturally derived plant based ingredient. DOCTOR FORMULATED FACIAL SERUM MADE IN THE USA with All Natural Plant Derived Ingredients: Bakuchiol, Squalane, Fat Soluble Vitamin C for better skin penetration, Rose Hip Seed Oil and Sunflower Vitamin E.