PLANT PROTEINS: Our blend of five plant based proteins and fibers is designed to keep you full longer and promote a healthy gut. This cereal contains 10g of pea protein and 7g of fiber per serving. NO ARTIFICIAL INGREDIENTS: Made with premium quality and all natural ingredients this cereal delivers a sweet and earthy maple flavor. Our cereals do not contain any artificial sweeteners, flavors, or colors, so you can enjoy without worry. GLUTEN & SUGAR FREE: Catalina Crunch Cereal is not just tasty it’s also; Non-GMO, gluten free, sugar free, 100% vegan, and sweetened with stevia making it a great alternative to other sugary competitor options. KETO FRIENDLY: Catalina Crunch Keto Friendly Maple Waffle Cereal is keto friendly and low carb making for a great breakfast food to start your morning or a healthier afternoon snack to power through the day. NEW LOOK, SAME GREAT CRUNCH: Catalina Crunch has a new look! Packaging may vary as we transition into our new packaging.