EcoTools: Cruelty-Free Beauty

Armed with a mission to make women look beautiful on the outside and feel just as good on the inside, sisters Jen and Stacey set out to create a brush collection that was not only chic and high-quality, but affordable too. After sourcing recycled materials, renewable viscose and better manufacturing processes EcoTools was born in 2007.

100% Cruelty-Free. We love our furry friends! Our products are PETA certified,* meaning we are 100% cruelty free and vegan.

Made with Recycled Materials. We believe in giving a new purpose to old things. That’s why our products are made from recycled aluminum and plastic.

Tree-Free Packaging. Our packaging is made entirely of tree-free paper. HOW? With 20% cotton and 80% viscose fibers!

Crafted with Renewable viscose. The handles on our products are made of renewable viscose–one of the fastest growing plants on the planet!

*PETA Certified 100% Cruelty-Free, 10/30/2008