HYDRATES SKIN- This 12 Niacinamide glowing skin serum contains Hyaluronic acid, with its ability to hold up to 1000 times its weight in water, resulting in an instant infusion of hydration on your skin. Additionally, the soothing and hydrating properties of Rose Water help calm your inflamed skin and add an extra layer of moisture. Glycerin, being a humectant, also attracts moisture to the skin, ensuring your skin stays hydrated and plump.DERMATOLOGICALLY TESTED- Niacinamide is the perfect answer to all your skin woes, making it a must have in your skin care routine. It is dermatologically tested and safe for all skin types. Jovees Herbals, 12 Niacinamide Glowing Skin Serum is paraben, alcohol and cruelty free. IMPROVES SKIN TEXTURE AND SKIN HEALTH- Niacinamide helps improve skin texture and health by regulating oil production, reducing redness, and promoting a smoother complexion. Kakadu Plum, rich in Vitamin C, enhances skin radiance and provides antioxidant protection, while Saffron Extract's antioxidant and anti-inflammatory properties contribute to a healthier skin tone and texture. Together, these ingredients work synergistically to promote overall skin health. PREVENTS EXCESS SEBUM PRODUCTION AND REDUCES PORE SIZE- Niacinamide effectively controls excess sebum production by regulating the sebaceous glands, reducing oiliness, and preventing clogged pores and blemishes. Its anti-inflammatory properties and skin barrier enhancement reduce redness and irritation while preventing pollutants from entering pores, aiding in pore size reduction. MITIGATES FINE LINES AND WRINKLES- Niacinamide and Glycerin form a dynamic duo in combating fine lines and wrinkles. Niacinamide, a form of vitamin B3, aids in strengthening the skin's barrier, promoting better moisture retention and a plumper, firmer appearance. Glycerin, a humectant, draws water into the skin and helps maintain optimal hydration levels, giving the skin a smoother and more supple texture, which in turn minimizes the appearance of fine lines and wrinkles.