About Us

Almost 100 years ago, in 1925, Alfons Loacker bought a little pastry shop in the heart of Bolzano, a picturesque town, with cobbled stoned piazzas and narrow roads sitting at the base of Mount Renon in the Italian Alps. Loacker is a brand founded from the heart and staying true to these values has been integral to our success and is crucial for our future growth. That’s why we accept no compromise on quality. The values handed down from generation to generation live now on in the generation. The goodness of Loacker products is our history's legacy and the result of our craftsmanship and recipes passed over generations, to offer everyone the pure moment of joy and pleasure. Almost a century later, we are still where we belong: In the middle of nature, right in front of the enchanting Dolomite mountains in South Tyrol baking delicious bites for you.