Product Features: Blonde Perfecting Purple Shampoo for blonde, lightened brunette and gray hair. Professional-strength, sulfate-free purple shampoo that gently cleanses while neutralizing yellowness and helps restore brighter, more radiant color. Fight yellowness in blonde, lightened brunette and gray hair with this sulfate-free purple shampoo. Containing dark violet pigments to combat unwanted yellow and orange tones, this professional-strength tone-correcting shampoo helps you maintain your ideal hair color between salon appointments. The gentle formula cleans without drying and contains ArganID™ to help repair hair from the inside out. Color is safe. It does not contain sulfate, phosphate and paraben. In an independent consumer study of women ages 18-65 on the combined effects of Blonde Perfecting Purple Shampoo and Conditioner: 0 said their hair felt soft . 30 said their hair did not feel stripped or dry . said the highlights were refreshed . He said that the temperature is neutralized .Product Content: AQUA WATER EAU, SODIUM C14-16 OLEFIN SULFONATE, COCAMIDOPROPYL BETAINE, COCAMIDOPROPYLAMINE OXIDE, PARFUM FRAGRANCE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, ARGANIA SPINOSA (ARGAN) KERNEL OIL, PEG-40 HYDROGENATED CASTOR OIL, ACRYLATES COPOLYMER, PEG-150 DISTEARATE, GLYCOL STEARATE, HYDROXYACETOPHENONE, ALGIN, GLYCERIN, CHITOSAN, TRIDECETH-9, C12-13 PARETH-9, C11-15 PARETH-7, C12-16 PARETH-9, S.DIMETHYL SILYLATE, ISOPROPYL ALCOHOL, TRIDECETH-12, CITRIC ACID, COCONUT ACID, COCAMIDOPROPYL DIMETHYLAMINE, CAPRYLYL GLYCOL, CETRIMONIUM CHLORIDE, SODIUM GLYCOLATE, CI 60730 (EXT. VIOLET NO. 2), TRIMETHYLSILOXYAMODIMETHICONE, CAPRYLIC CAPRIC TRIGLYCERIDE, PHENOXYETHANOL, CHLORPHENESIN, POTASSIUM SORBATE, SODIUM BENZOATE, ALPHA-ISOMETHYL IONONE, LINALOOL. MOPPS02 Key Ingredients: ARGANID™: Positively charged microcapsules are attracted to negatively charged hair fibers, infusing the antioxidant powers of argan oil into the hair's cortex while also helping to repair and seal the cuticle. VIOLET PIGMENTS: Adds color and visual impact, increases depth, dimension and provides a natural-looking shine. These rich, iridescent pigments also have a satin shine and superior coverage properties. Warnings Precautions: Ingredients listed may vary slightly from products received. Before use, check packaging for the most current ingredient information and warnings or instructions. Usage Recommendations: Massage into wet hair and scalp. Let it sit for 3-5 minutes. Rinse thoroughly. Then use Moroccanoil Blonde Perfecting Purple Conditioner.