RUDY'S BARBERSHOP INGREDIENTS: Paraben free. All Rudy’s products are never tested on animals, Leaping Bunny certified, and made in the USA utilizing green facilities and technologies. BENEFITS: Soft Clay Pomade has an all-day hold, effotless tecture, and stays flexible all day, allowing for a continuous touchable style. HOW TO USE: Start with a dime-sized amount. Heat in hands then fully work through hair. For the most hold, work into hair when mostly dry. Style and create separation with finger tips. Add a bit more to define specific trouble areas. Look good. FORMULA: With a gritty, matte finish, this creamy clay pomade creates dimension and rough-as-you-like texture that won’t weight hair down. Life is hard. Soft Clay is easy. Introducing a clay that hardly feels like clay at all. Our super pliable formula delivers all-day hold thanks to a blend of two types of clay and diatomaceous earth. No more fighting with tough, thick waxes or endlessly working product in your hands.

GTIN: 850492007502. Best Sellers Rank: See Top 100 in Beauty & Personal Care. Item Form: Clay. Liquid Volume: 2.2 Fluid Ounces. Material Type Free: Paraben Free. Hair Type: Wavy. Product Benefits: Shape & Hold. : B09FTR5FKK. Manufacturer: Rudy's. UPC: 850492007502. Product Dimensions: 2.75 x 2.75 x 1.45 inches; 3.53 Ounces.