Schwarzkopf Simply Color allows you to color your hair without compromise! Get vibrant color in a caring formula with Schwarzkopf Simply Color! Simply Colors nourishing formula with botanical oat milk, soy protein, and argan oil provides intense, even color, while giving you up to 100% gray coverage. With 0% Ammonia, Silicone and Alcohol. Leaving you with visibly healthy-looking hair. Simply Color formula is gentle on hair and gorgeous on you. Enjoy beautiful, vibrant color results that are even from root to tip. Simply Color's formula is dermatologist tested and is free from both PPD & PTD. Discover your favorite Simply Color./br/brLooking to extend your color Try Schwarzkopfs Color Boost, an in-shower customizable color vibrancy booster. Just mix 1-5 drops into your favorite conditioner to increase color intensity between colorings. If your hair is longer than shoulder length, we recommend using 2 boxes of Simply Color hair dye for the application. UP 100% GRAY COVERAGE: Our color crme offers long-lasting color & up 100% gray coverage. VISIBLY HEALTHY HAIR: This gentle hair color is formulated with botanical oat milk, soy protein, and argan oil. It is free from ammonia, alcohol, and silicone. NATURAL COLOR RESULTS: Enjoy beautiful, vibrant color results that are even from root to tip. GENTLE ON SCALP: Simply Color's caring formula is dermatologist tested to be non-irritating to the skin. It is free from both PPD & PTD./br/brGTIN: 017000208107 017000208121. Best Sellers Rank: See Top 100 in Beauty & Personal Care. Material Type Free: silicone free,alcohol free,ammonia free. Material Feature: Natural. Unit Count: 1 Count. Number of Items: 1. Hair Type: Normal. Item Form: Cream. Brand: Schwarzkopf. Product Benefits: Hair Coloring, Nourishing. Color: 4.0 Intense Espresso. : B082LK9KRC. Manufacturer: Us/DIAW7. UPC: 017000208107 017000208121. Item model number: APRICOT. Product Dimensions: 2.4 x 3.7 x 6.7 inches 8.15 Ounces.