SheaMoisture Strength + Color Care Shampoo Purple Rice Water 13.5 fl oz (399 ml)

Key Benefits

• 🧼 Mineral-Rich Cleanser — Purple rice water cleanser removes dulling residue while restoring shine and strength to color-treated hair.
• ✨ Color Brightening — Purple rice, wild orchid, and sweet violet extract naturally brighten hair and strengthen it against color treatment damage.
• 💜 Neutralizing Formula — Specifically designed to cleanse and neutralize color while maintaining hair health and preventing brittleness.
• 🌿 Ethical Heritage — Fair trade shea butter sourced through a family-founded, certified B Corporation committed to sustainable and ethical production.
• 🚫 Chemical-Free — Sulfate-free and color-safe with no parabens, phthalates, petrolatum, mineral oil, or animal testing.
• 📜 Century-Old Legacy — Established in 1912 with roots in Sierra Leone, honoring generations of family tradition in hair care.