WHAT WE’RE ABOUT: A line of trendsetting beauty products made with a formula and packaging that's anything but ordinary. Always crafted with the most conscious ingredients, always at a price that’s nice, and always made to inspire you. THE WINKY PROMISE: We set out to produce vegan cosmetics so you and your face look and feel unstoppable. Sealed with our Winky Promise of only cleaner, cruelty-free makeup formulas without sulfates, gluten, phthalates, or animal testing. EASY COLOR MATCH AND A TRUE MATTE FINISH: This bare foundation has a fresh, velvety texture from our special formula that's infused with better pigments for matching colors with a cleaner, shine-free finish. REAL CRUSHED DIAMONDS TO ILLUMINATE SKIN: Diamond Complexion Powder contains genuine crushed diamonds that illuminate skin for a full airbrush effect to blur acne and clear fine lines for wild anti-aging results. LIGHT POWDER FOUNDATION FOR A FLAWLESS COMPLEXION: Winky Lux Cosmetics Diamond Complexion Powder is a pressed foundation that delivers light-as-air coverage over your primer granting more radiance and the ideal canvas for a pore-less look.