MADE IN THE USA - Made by hand in Southern Wisconsin. CRUELTY FREE - We’re purely uncompromising. 100% BS free. 100% genuine. 100% pure. We use only naturally occurring ingredients that are safe and effective. It’s not the easiest way, it’s the right way. Our materials and processes are better for you, the animals, and the environment. MADE WITH NATURAL INGREDIENTS - We use high-quality ingredients like coconut oil, shea butter, beeswax, baking soda, arrowroot powders, and pure essential oils free of harmful preservatives and chemicals. We don’t use aluminum, preservatives, parabens, phthalates, fillers, artificial fragrances, or petro-products. PROVIDES ALL-DAY PROTECTION - A swipe or two of our deodorant keeps you fresh and protected. Stay confident all day long - no matter what you’re up against. PURE AND NATURAL - We’re giving you what you truly deserve—a natural deodorant that works well. It provides long-lasting protection with no aluminum, harsh chemicals, preservatives, artificial colors, or artificial fragrances.