CONATURAL VS OTHER PRODUCTS: Our serum is crafted by a women-led, women-empowering business and is free from parabens, sulfates, silicones, and dyes. It is also vegan, fragrance-free, cruelty-free, halal-certified, and non-comedogenic. USAGE GUIDELINES: To maximize the benefits, apply the serum to clean skin in the morning and evening before moisturizing. If used in the day time, follow with sunscreen to protect your skin. LIGHTWEIGHT & VERSATILE FOR DAILY USE: Our facial serum is lightweight, non-sticky, non-oily and has a thin white consistency, making it a perfect addition to your daily skincare routine. It improves skin texture, evens out skin tone, and enhances the overall appearance of your skin. Whether you have dry, oily, or normal skin, this serum is formulated to work for everyone. It’s designed for both men and women. It can be used in combination with other serums (check any contraindications) and under make up. SUPERIOR FORMULA: This water-based serum is crafted with carefully selected ingredients that enhance absorption, allowing the active components to penetrate deeply into your skin. It is non-irritating and suitable for all skin types, ensuring a comfortable and effective skincare experience. It also reduces hyperpigmentation and evens out skin tone. The clinical studies of Diacetyl Boldine show a remarkable 71% lightening effect, a 54% reduction in hyperpigmented areas, and a 74% increase in skin radiance within 2 months, delivering visible results for a more uniform and youthful complexion. A POTENT BRIGHTENING SERUM: This serum is formulated with active ingredients called Diacetyl Boldine and the highest recommended dose under dermal limits has been used. It is a skin lightening agent that promotes an even skin tone by inhibiting melanin production. It also has antioxidant and anti-inflammatory properties, helping to protect against aging and soothe irritated skin. It helps in achieving a more uniform skin tone by minimizing discoloration.