How did we get our start?
Our story started in Los Angeles, CA in 2015 with the intention to show a new way to the world where you can be blonde and have healthy hair with our innovative hair products.
What makes our products unique?
BRAÉ consists of a complete hair care line for professionals and final clients always carrying our slogan as a duty: Love and Hair Care Wherever you Go!
Why do we love what we do?
A multi-cultural professional brand with technologies developed in United States, Italy, and Brazil by the Genius Cosmetics scientists and best Hair Stylists worldwide, resulting in unique formulas with high performance in the market.