Born in salons and perfected by science, each Nexxus system is crafted with proteins extracted from natures most precious ingredients. Nexxus uses advanced scientific methods to identify the protein needs of hair, and we create highly effective custom formulas. Want to protect the brilliance and beauty of your freshly colored hair Color treated hair can lose its vibrancy over time, but repeating the hair coloring process is not the answer. Instead, treat colored hair with a hair system designed to nourish hair and lock in color vibrancy. Nexxus Color Assure Shampoo and Conditioner are salon crafted for color treated hair, nourishing while helping to protect color vibrancy. These innovative formulas gently cleanse and reawaken color treated hair to give you vibrant hair that moves beautifully. Use this shampoo and conditioner together with the rest of the Nexxus Color Assure Vibrancy Retention Collection to protect your hair color for longer. Nexxus Color Assure Shampoo and Conditioner for Color Treated Hair Color Assure Enhance Color Vibrancy Collection is our premiere system for all your colored hair needs. Nexxus New York Salon recommends: Enriched with White Orchid, Nexxus Color Assure Shampoo and Conditioner for color treated hair replenish nutrients and help maintain color vibrancy. Step 1: Cleanse hair with Nexxus Color Assure Shampoo. Apply the color-safe shampoo to wet hair, experiencing the creamy lather before rinsing. Step 2: Seal vibrancy with Nexxus Color Assure Conditioner leave a few minutes and rinse. Step 3: Finish with Nexxus Color Assure Glossing Tonic, applied to damp hair, to unlock captivating shine.