Allergy Tested, Non-Irritating, Kiss-proof, Mask-proof. PARABEN FREE, Certified PETA Cruelty-Free (no animal testing), NO PFASs, NO PTFE, and Made in USA!. HYDRATING FORUMLA with vitamin E conditions your lips so there are no drying side effects. This innovative creamy liquid glides on smoothly & dries to a long lasting matte finish that REALLY STAYS PUT!. KISS-PROOF/MASK-PROOF MATTE LIPSTICK - Simply Stunning Lip Color That LASTS ALL DAY! It doesn't come off until YOU take it off.